We are a team built on a common passion for storytelling.
That is what drives us every day in a joint quest of constant learning, self-improvement, and ultimately helps us push the boundaries of our medium.
We know it makes all the difference in the world when you can count on someone to have your back, that is why we inject that passion into everything we do.
This is the core team and talent at your disposal.
We pack over 25 years of combined experience in video production, marketing, PR, product development, and customer experience.
We’re a growing team of in-house specialists because we believe in developing in-house talent, which translates to more seamless collaborations and better finished products for our clients.
FOUNDER & MANAGING DIRECTOR
Our pack leader and cinematography champ. Amro’s wealth of knowledge in business, marketing and storytelling enables him to inject sound strategy and creative into every project.
Video & Film Studies, Art Institute of Vancouver | Public Relations, Grant MacEwan University
Marketing & PR, Creative Direction, Cinematography, Entrepreneurship.
POST PRODUCTION LEAD
Whether it's food or a video, Jeff ingests, cuts and mixes like a boss. He is a post-production powerhouse with an insatiable hunger to constantly improve his craft.
Visual Design, NAIT
Work-Hard Ethics, Life.
Filming, Editing, Dreaming.
Pablo Herrera Cruz
HEAD OF PRODUCTION
If you need anything, ‘Talk to Pablo’. He oversees the production management of all our work, making him the hard-working link between our team and yours.
MA in Economics, University of Salamanca, Spain | BA in International Business, Copenhagen Business School, Denmark.
Producer, Strategist, Project Manager.
ASSISTANT EDITOR & ANIMATOR
Keyframe wizard who speaks the language of animation and motion graphics. Luke has a mediocre sense of humour and lives for awkward situations.
Digital Media and Animation Production, Edmonton Digital Arts College
Animator, Designer, Storyteller.
With the drive to make exceptional work, Emily understands the importance of efficient coordination of every aspect of a production, transforming concept development into effective storytelling.
Film Studies, University of Alberta
Production Coordinator, Writer, Director.